The Complete Facebook Marketing Course

Many brands, businesses and bloggers get frustrated after spending hundreds of hours building a following on Facebook, and not getting any results. This course offers step-by-step guidance on how to optimize your Facebook efforts to gain maximum traction. No more wasting precious hours inviting friends to like your Page!

I will show you EXACTLY how to build an active and engaged audience using Facebook, reach out to your target audience, and to convert these followers to blog readers. After all, our ultimate goal is to increase sales and readership by building a community.

In the first few lessons, I will lay out the groundwork for you and provide you with the beginner’s guide to Facebook. If you find them too basic for your needs, go ahead and skip to Module 2 to start learning about best practices for content curation, where to source content, and how to write the perfect Facebook post.

The course will then move on to show you how to decode Facebook analytics, understanding your audience demographics and applying what you learn to good use. Facebook advertising will be another focus in this course -- as I break down the basics of setting up ads, how to budget for advertising and how to do split testing.

Keep in mind that Facebook - like every other social media platform - is constantly evolving. To keep up with these changes, I will update the course regularly to help you learn these new features and algorithms, so be sure to check back even after completing the course.